SEO for construction companies, builders & trades
Providing WordPress SEO to builders and construction companies since 2006 — from general builders to specific trades and suppliers.
While industry experience isn’t essential, understanding your market means some of the research is already done — including which directories generate real leads, and how your actual customers search.
Technical fixes first
Responsiveness, speed, schema markup and navigation — the technical issues that hold rankings back, fixed before anything else.
Keyword research by trade
We know, for example, that domestic householders search “electricians” while commercial clients search “electrical contractors” — the difference matters.
Local vs. national targeting
Larger construction companies often need national coverage; smaller trades usually need local SEO to reach their actual market.
WordPress expertise
Building and optimising websites since 2006, almost exclusively on WordPress. See our WordPress speed work for more.
Understanding that a householder searches “electricians” while a main contractor searches “electrical contractors” can be the difference between ranking for the right terms and chasing your tail until a client gives up.
New website or existing one, we can help either way
If you already have a WordPress website and need SEO, we know how to make it rank. If you need a website updated, or are a new business without one yet, we can build you an affordable, SEO-friendly site. Either way, we can optimise for national or local search results depending on what your business actually needs.
Once any technical issues are resolved, you’ll typically start to see an increase in ranks and visitors — at which point we steer that traffic towards your sales pages and encourage an enquiry or phone call, not just a visit.
Why eco seo for construction businesses
We’ve worked with a range of construction businesses, from general builders to specific trades including plumbers and electrical contractors. See more of our track record on our industry experience page, and current packages and one-off pricing on the pricing page.
Common questions about SEO for construction companies
Someone searching for a builder today usually found a problem yesterday — a leak, a crack, a job that can’t wait for a recommendation from a friend.
Do you work with individual trades or only larger construction firms?
Both — we’ve worked with general builders, larger construction companies, and specific trades and suppliers, scoping the campaign to match your actual scale.
Should we target “electricians” or “electrical contractors”?
Often both, but for different audiences — domestic householders and commercial or main-contractor clients search differently, and we’ll target the terms that match who you actually want to reach.
Do you build new websites as well as do SEO?
Yes — if you don’t already have a website, or yours needs updating, we can build an affordable, SEO-friendly WordPress site rather than trying to optimise something that isn’t working.
What does it cost?
Full packages and one-off pricing are on the pricing page — real figures, not a vague “get in touch for a quote.”
Ready to talk about your construction business?
Tell us about your trade or business and where you’re currently ranking, and we’ll give you a clear read on what we’d do first.
Get In Touch or call 0800 0488832