Web design

Ecommerce web design

Full online shops built on WordPress and WooCommerce — from a handful of products to a growing catalogue — with SEO built in from the first page, not added afterwards.

SEO agency since 2006 WordPress & WooCommerce Wiltshire & South West

Selling online means more than a shopping cart bolted onto a website. It means product pages that are structured for search, a checkout that doesn’t lose customers halfway through, and a site that’s fast enough to keep mobile shoppers from bouncing. That’s what we focus on with every ecommerce build.

WooCommerce builds

A proven, flexible platform for online shops — simple to manage yourself once it’s live, without needing us for every product update.

Product catalogues

From a dozen products to several hundred, with categories, variations and filtering set up so customers can actually find what they want.

Secure checkout & payments

Card and digital wallet payment gateways set up and tested properly, so customers trust the site enough to complete an order.

SEO for ecommerce

Product and category pages structured so search engines can actually understand and rank what you sell, not just how the shop looks.

Mobile-first shopping

Most shoppers browse on their phone first — every shop we build is designed and tested for mobile, not adapted from a desktop layout.

Ongoing support

Sites and plugins need keeping up to date — we can look after the technical side while you concentrate on running the shop.

Real shops we’ve built

Get Spangled product page on their WooCommerce shop, built by eco seo Festival & club clothing

Get Spangled sell bright, bold festival and club wear online. We kept the product pages simple and focused so visitors aren’t distracted from buying.

Visit the Get Spangled shop →
Goodnature Traps product page on their WooCommerce shop, built by eco seo Hungerford, Berkshire

Goodnature Traps sell humane pest control products online, with a catalogue that needed clear categorisation so customers can find the right product for the job.

Visit Goodnature Traps →

What’s included

Most people who put something in an online cart never finish buying it. Usually it isn’t the product — it’s a confusing checkout, an unexpected cost, or a payment option they don’t trust.

Every ecommerce build is quoted individually, based on how many products you’re selling, how they need to be categorised, and which payment and delivery options you need — get in touch and we’ll give you a clear, fixed quote rather than a generic price list.

  • Product and category pages built around how customers actually search, not just how you’d organise a catalogue internally
  • Payment gateway setup (card, PayPal and other common options) tested before launch
  • Delivery, tax and stock settings configured to match how you actually run the business
  • Training so you can add and edit products yourself once the shop is live

Online shopping continues to grow year on year across most retail sectors, and a well-built site is often the first thing a potential customer sees of your business — it needs to work properly on every device, load quickly, and be easy to find in search.

Why we build on WooCommerce rather than a hosted platform

Hosted platforms can look like the easy option, but they usually mean a recurring subscription for as long as the shop exists, less flexibility over how product and category pages are structured for search, and your data locked into someone else’s system. WooCommerce runs on WordPress, which you own outright — there’s no monthly platform fee on top of your hosting, and if you ever want to change developer or add functionality we haven’t built, you’re not locked in. It also means the same SEO principles that apply to the rest of your site apply properly to your product pages too, rather than being limited by what a template allows.

Getting your product pages found

A shop full of well-photographed products is wasted if nobody searching for them can find it. We structure category and product pages around the actual terms customers search for — not just the names you’d use internally — and make sure descriptions, titles and structured data give search engines a clear picture of exactly what you’re selling. That’s the groundwork; how much further SEO work is worth doing on top depends on your market and competition, which is something we’re happy to talk through separately from the build itself.

Getting your shop live

1

Planning the catalogue

We look at what you’re selling, how many products and variations there are, and how they naturally group into categories — this shapes the site structure before any design work starts.

2

Build & product setup

We build the shop on WordPress and WooCommerce, set up payment gateways and delivery options, and add or import your products, images and descriptions.

3

Testing

Every payment method is tested with real transactions before launch, along with stock levels, delivery pricing and tax settings, so nothing goes wrong on a customer’s first order.

4

Launch & training

Once you’re happy, we go live and show you how to add products, process orders and manage stock yourself, so you’re not dependent on us for day-to-day running of the shop.

Which payment methods can my shop accept?

We set up WooCommerce with whichever gateways suit your business — typically card payments and PayPal as a minimum, with other options such as Apple Pay or Google Pay available depending on your payment provider.

Can I manage products myself once the shop is live?

Yes. WooCommerce is built on WordPress specifically so you can add, edit and remove products, manage stock and process orders yourself, without needing to come back to us for every change.

How many products can the shop handle?

WooCommerce scales from a handful of products to several thousand. What matters more is how the catalogue is structured — categories, filters and search need planning properly as the range grows.

How long does an ecommerce build take?

It depends on the size of the catalogue and how much product content you already have ready, but a straightforward shop typically takes a little longer than our standard web design projects to allow time for setting up and testing payments and products properly.

Real project

See how we added a full ecommerce shop to a manufacturing client’s existing WordPress site, letting customers build and order products directly.

Ready to sell online?

Tell us what you’re planning to sell and roughly how many products, and we’ll give you a clear quote and timeframe.

Get In Touch or call 0800 0488832