OK, so we all know this is a scam right? Well, apparently not. This is one of the most common questions I’m asked by clients. They must realise it’s a scam otherwise why wouldn’t they all be signing up for these cheap seo campaigns with guaranteed results? But it certainly catches their eye and sticks […….]
Category Archives: Pay Per Click
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May
May
Just a quick one today. I’ve had a couple of people recently ask me about the accuracy of the Google Adwords Keyword tool data, and while I couldn’t possibly comment on it’s technical accuracy myself, I would be quite surprised if Google made a tool like this available to us but then fed inaccurate information […….]
How to Improve Google Adwords Quality Score My previous post covered the basics of Google Adwords quality Score with a view to decreasing your pay per click budget, so if you missed that one, have a quick read through, as this post will make much more sense if you read that one first. There are […….]
What is Adwords Quality Score ? A quick bit of Google history first – back in the days before 2005, Google adwords was much simpler, if you bid a higher price per click than your competition, your advert appeared higher up in the sponsored listings (usually across the top and down the right of a […….]