OK, so we all know this is a scam right? Well, apparently not. This is one of the most common questions I’m asked by clients. They must realise it’s a scam otherwise why wouldn’t they all be signing up for these cheap seo campaigns with guaranteed results? But it certainly catches their eye and sticks […….]
Category Archives: Pay Per Click
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May
May
Just a quick one today. I’ve had a couple of people recently ask me about the accuracy of the Google Adwords Keyword tool data, and while I couldn’t possibly comment on it’s technical accuracy myself, I would be quite surprised if Google made a tool like this available to us but then fed inaccurate information […….]
Ever since Facebook was put on the stock market, it’s prices have gradually devalued to the point that they are now close to half what they were valued at when floated. There have been several well known bloggers writing about this and ultimately predicting it’s demise, but why? There are a lot of businesses out […….]
How to Improve Google Adwords Quality Score My previous post covered the basics of Google Adwords quality Score with a view to decreasing your pay per click budget, so if you missed that one, have a quick read through, as this post will make much more sense if you read that one first. There are […….]
What is Adwords Quality Score ? A quick bit of Google history first – back in the days before 2005, Google adwords was much simpler, if you bid a higher price per click than your competition, your advert appeared higher up in the sponsored listings (usually across the top and down the right of a […….]