Link Building

New Major Update?

Is Google rolling out another Update ? There has been quite a bit of talk just recently about another major update happening, it’s yet to be confirmed, however there is a theory that it all relates back to a big linking network being penalised. Over in Russia there is a link network (SAPE) which is

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Site-wide Backlinks

How does Google view site-wide backlinks? This is a question which comes up time and time again, both from customers, friends (who ask me a lot of questions!) and on the internet forums. While we’ve always had a pretty good idea, Google’s Matt Cutts has produced a couple of videos which explain it in simple

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How to Remove Bad Links

Google Launches Disavow Tool Ever since Google launched it’s Penguin update back in April 2012, many webmasters have been scratching around on the web trying to have bad links to their sites removed. The common cause of these was by people hiring low quality SEO companies who hit their websites with literally thousands of keyword

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Updated Webmaster Guidelines from Google

New Google Webmaster Guidelines for 2012 At long last Google have updated their guidelines for webmasters (seo’s, internet marketers and anyone else who owns or manages a website), it’s been a long time coming but now they have there is much clearer explanation on most points, and a much better description of Rich Snippets. If

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Link Building in 2012

As time marches on the techniques used for SEO must keep pace with the search engines and their algorithms. 2012 has proven to be an exceptional year with regard to how building links has changed. I’ve long held the view that the vast majority of directory links, blog comments and articles have been worthless, however

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Are Links Still Important for SEO?

People have been talking recently about the diminishing importance of links in SEO, but I for one have seen no proof of this. Granted, other metrics are undoubtedly used such as title tags, content and more recently social metrics, however, as far as SEO is concerned, backlinks still play an important role and I can’t

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Using Web Directories

Should I submit my website to internet directories? Before I answer this I need to be clear that there are 2 types of link directories, basically good and bad ones. They can fall into the latter category for a wide number of reasons. But in essence yes, it seems to be becoming increasingly beneficial to

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All Links are not Created Equal

When you build links to your site or a clients site, there are numerous ways to approach it, however it’s worth bearing in mind that all links are not created equal. I’m going to assume here that you know how blog comments and articles are almost worthless these days anyway. So the following points are

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How to get Free Backlinks

Easy Free Links to Your Website If your website has been around for a while, it’s likely that you have changed some pages around over the years, if this is the case, it’s highly likely that there are a few free backlinks to be had for very little effort and no cost whatsoever! By following

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Anchor Text in Backlinks

As you undoubtedly already know, other websites linking back to yours helps with your SERP’s (Search Engine Results Pages) so are key in any SEO campaign, but an important aspect of this is which keywords the other site uses for that link, if you can encourage them to use the keywords which you want to

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