Jan
25

Punctuation in Search Results

Posted in Google by Admin

0


Google Search now Includes Punctuation Google has recently started to include punctuation and symbols in it’s search results, they are including full stops, commas, the hash symbol, percent, at, the pipe symbol (the | which is commonly used in title tags. you can see a full list of the symbols included at this recent post on search engine land, quite why they have done this seems a bit of a mystery to the SEO community so far. One thought is that it’s all to do with Google+, as if you now search for this it is listed with the + symbol included, although it does seem a bit extreme  [...]

Jan
5

Web Directories in 2012

Posted in SEO by Admin

1


Should I submit my website to internet directories? Before I answer this I need to be clear that there are 2 types of link directories, basically good and bad ones. They can fall into the latter category for a wide number of reasons. But in essence yes, it seems to be becoming increasingly beneficial to add sites to the good directories again. I say again, because 5+ years ago, you could push a website onto the first page of Google with nothing but web directory links (and optimised pages, of course), however this left the field open to swathes of low quality directories and services to  [...]

Dec
16

Should I use Underscores or Hyphens in the URL?

Posted in Website Design by Admin

1


The old hyphen – or underscore _ question again An existing client is planning a site redesign for next spring and has been asking me quite a lot of questions about the best way to change the site, she asked the old question about if hyphens or underscores are better word separators in the page name of a url. I automatically said hyphens are best for a new site, but underscores are OK if the site already uses them. Then I thought about it for a moment and said I would double check, having not looked into it for a few years, and wanted to be 100% sure that I was still offering the right  [...]

Dec
5

Google Chrome Gains Pace

Posted in Web Browsers by Admin

0


Google Chrome Gains Pace

Chrome overtakes Firefox for the first time In just 2 years Googles new web browser Chrome has made a significant impact on the average internet users browser of choice. Back in Novemeber of 2009 Google Chrome was just launching and had around the same market share as Safari and Opera, each accounting for around 3%, whilst Firefox was sitting at around 30% and Internet Explorer had been steadily falling for around a year and was down to below 60% already. However in the last 2 years things have continued to change with Chrome making massive gains, Firefox dropping off slightly and Internet  [...]

Nov
16

Is A Page Worth Reading?

Posted in Pay Per Click by Admin

0


Junk Pages Just for Adverts There are so many sources of information on the web now, be it a business directory, an article directory, or just one of the plethora of junk sites which are appearing all over the internet simply to bolster the strength or other websites, or generate clicks through Adsense. It’s these Adse3nse pages I have been discussing recently and how the quality of them is so bad that the visitor actually clicks on an advert in the hope of finding the information they were originally looking for when they clicked on that page! It’s a bit strange to those of us  [...]

Nov
3

SEO Friendly Blog Posts

Posted in Website Content by Admin

6


SEO Friendly Blog Posts

How to Write SEO Friendly WordPress Posts First of all, remember that you can do more harm than good if you copy and paste chunks of content into your blog, as with the rest of the website all content must be unique! If you can, try to add something at least once a week, if you don’t have time to say much add a short news item or tip etc, this tells Google that it is being updated regularly. Before you start click the show/hide kitchen sink button   you will see more menu items appear. Step 1 – Open a New Post Go to your website and navigate to your blog, if the whole site is built in  [...]

Oct
31

Google to Charge for Excessive Map Use

Posted in Google by Admin

0


Today Google announced that from January 2012 they will start charging for excessive look ups of Google Maps. So what does this mean to the average website which has a Google map on their contact page? No need to wory it means absolutely nothing to the average websites. If however you have a site which uses the maps for another purpose, or perhaps have integrated them into a particularly busy directory you may need to give it some thought. If you go over 25,000 hits in a day you fall into the sites who have to pay category. As someone said to me today “25,000 hits, isn’t that  [...]

Oct
27

Who Owns My Domain Name?

Posted in Domains by Admin

1


It never fails to amaze me, the number of people I speak to about working on their website, be it in a design or SEO capacity and somehow the original designer has tied them in. The most common scenario is when a web developer registers the domain name and hosts the site for the client, this can cause real problems. (just for the record, I now always advise companies to buy their own domain and set their own hosting account up, simply to avoid this situation arising), as it can be virtually impossible to make them release it, which prevents you from finding alternative (possibly better)  [...]

Sep
26

SEO Basics

Posted in DIY SEO by Admin

7


Be sure you get the SEO basics right There are a number of fundamental basics of SEO which apply to virtually every website on the internet, they are not always adhered to, however they do exist and have remained constant for many years. Search engines and Google in particular are often making changes to the algorithms they use to rank websites, when these happen many website owners and often also their optimisation companies can’t understand why the sites have dropped, it’s usually because they haven’t followed the following basic principles, so if you always follow the  [...]

Sep
21

Tracking Telephone Enquiries

Posted in SEO by Admin

4


SEO and Tracking Enquiries I regularly have conversations with both potential clints and existing ones about tracking the effectiveness of an SEO campaign. Whilst ranks for the most effective buying keywords and overall traffic are often a good indication of the success of a campaign, this isn’t always the case, only tracking all your enquiries and how they convert to sales will give an accurate figure for the campaign’s ROI. Quite often when I start to optimise a website, I’m asked “why am I not making website sales when I have lots of sitevisitors?”, well,  [...]

Page 1 of 612345...Last »